Read “Case 1: Airbnb in 2020” in your Connect textbook.
In the accommodations market, Airbnb appears to have a significant advantage over its competitors as it relates to regulations affecting the operations of its business.
Develop a business strategy that will allow Airbnb to meet local, state, and international regulatory requirements and motivate individuals to benefit from participating in this space of the accommodations market. Address the following questions:
How can Airbnb ensure the ethical treatment of consumers?
Should there be a separate strategy for the international component of their business Model?
Contents
Table of Contents
- Table of Contents and Preface
- Part 1: Concepts and Techniques for Crafting and Executing Strategy
- Chapter 1: What Is Strategy and Why Is It Important?
- Chapter 2: Charting a Company’s Direction
- Chapter 3: Evaluating a Company’s External Environment
- Chapter 4: Evaluating a Company’s Resources, Capabilities, and Competitiveness
- Chapter 5: The Five Generic Competitive Strategies
- Chapter 6: Strengthening a Company’s Competitive Position
- Chapter 7: Strategies for Competing in International Markets
- Chapter 8: Corporate Strategy
- Chapter 9: Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy
- Chapter 10: Building an Organization Capable of Good Strategy Execution
- Chapter 11: Managing Internal Operations
- Chapter 12: Corporate Culture and Leadership
- Part 2: Cases in Crafting and Executing Strategy
- Case 1: Airbnb in 2020
- Case 1: Airbnb in 2020
- Introduction
- Overview of Accommodation Market
- A Business Model for the Sharing, Healthy Economy
- A Change in the Consumer Experience
- Not Playing by the Same Rules
- A Business Model for the Covid Economy
- Case 2: Competition in the Craft Beer Industry in 2020
- Case 3: Costco Wholesale in 2020: Mission, Business Model, and Strategy
- Case 4: Ford Motor Company: Will the Company’s Strategic Moves Restore its Competitiveness and Financial Performance?
- Case 5: Macy’s, Inc.: Will Its Strategy Allow It to Survive in the Changing Retail Sector?
- Case 6: TOMS Shoes: Expanding Its Successful One For One Business Model
- Case 7: lululemon athletica’s Strategy in 2020: Is the Recent Growth in Retail Stores, Revenues, and Profitability Sustainable?
- Case 8: Under Armour’s Strategy in 2020: Can It Revive Sales and Profitability in Its Core North American Market?
- Case 9: Spotify in 2020: Can the Company Remain Competitive?
- Case 10: Beyond Meat, Inc.
- Case 11: Netflix’s 2020 Strategy for Battling Rivals in the Global Market for Streamed Video Subscribers
- Case 12: Twitter Inc. in 2020
- Case 13: Yeti in 2020: Can Brand Name and Innovation Keep it Ahead of the Competition?
- Case 14: GoPro in 2020: Have its Turnaround Strategies Failed?
- Case 15: Publix Super Markets: Its Strategy in the U.S. Supermarket and Grocery Store Industry
- Case 16: Tesla’s Strategy in 2020: Can It Deliver Sustained Profitability?
- Case 17: Unilever’s Purpose-led Brand Strategy: Can Alan Jope Balance Purpose and Profits?
- Case 18: Domino’s Pizza: Business Continuity Strategy during the Covid- 19 Pandemic
- Case 19: Burbank Housing: Building from the Inside Out
- Case 20: Boeing 737 MAX: What Response Strategy is Needed to Ensure Passenger Safety and Restore the Company’s Reputation?
- Case 21: The Walt Disney Company: Its Diversification Strategy in 2020
- Case 22: Robin Hood
- Case 23: Southwest Airlines in 2020: Culture, Values, and Operating Practices
- Case 24: Uber Technologies in 2020: Is the Gig Economy Labor Force Working for Uber?
- Case 25: Starbucks in 2020: Is the Company on Track to Achieve Attractive Growth and Operational Excellence?
- Case 26: Nucor Corporation in 2020: Pursuing Efforts to Grow Sales and Market Share Despite Tough Market Conditions
- Case 27: Eliminating Modern Slavery from Supply Chains: Can Nestlé Lead the Way?
- Guide to Case Analysis
- Indexes
- Accessibility Content: Text Alternatives for Images
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- Not Playing by the Same Rules
- A Change in the Consumer Experience
- A Business Model for the Sharing, Healthy Economy
- Overview of Accommodation Market
- Introduction
- Case 1: Airbnb in 2020