Post a Response For this discussion you will begin a competitive analysis of your hypothetical company, which will become part of the marketing plan you will start developing in your Week 4 assignment. Please respond to the following: Analyze...
Please take on the role of the founder of Agency A, a Digital Marketing agency for SMEs in the F&B industry. Positioning: “Helping small restaurants promote online with only 5 million VND per month.” Target clients: Café owners and...
Suppose you decide (as did Steve Jobs and Mark Zuckerberg) to start a company. Your product is a software platform that integrates a wide range of media devices, including laptop computers, desktop computers, digital video recorders, and cell phones. Your...
Briefly discuss the purpose and role that each type of financial institution (depositary, contractual, and investment) play in the U.S. economy. How do each of these institutions intersect with the various types of markets, i.e., capital, money, spot...
Using your Wall Street Journal subscription, select an article about any publicly traded firm that enjoys a large shareholder base. How has the company incorporated ethics into the financial management practices? Discuss what challenges the firm has encountered...
You are the project manager for the health information exchange (HIE) project within your organization. You have been tasked with creating a presentation on privacy and security practices within the HIE for the workforce that will be using the HIE. Based on the...
The purpose of this assignment is to understand the decision-making process for consumer behavior. Identify a brand that recently launched a new product (e.g., Apple’s Vision Pro, Coca-Cola’s Creations). Using the resources provided in the...
Spend some time reflecting below on where you currently are in your leadership capabilities and write a minimum of 250 words explaining what you have learned about leadership in the course and how you want to develop and improve as you continue your...
Overview In today’s information age, customers have access to various digital platforms to access and share information. Customers also use these platforms to communicate with service providers, share opinions, and provide feedback. Therefore, it is important...
Describe a situation from your personal work experience (do not disclose specific names) in which you encountered a toxic leader. Describe the traits that qualify this leader as "toxic" and indicate how the situation could be different if this...
Consider the opportunity for civil discourse (the concept of being able listen for understanding) on diverse teams. From a leadership perspective, discuss how you can facilitate interactions about diversity, inclusion, and equity among peers and those under your...
What did you learn about marketing from this article? What concepts from Chapter 1 and the accompanying online lectures were discussed? Does a Taylor Swift album or concert ticket constitute a product? Do interactions/transactions between Taylor Swift and her...