Imagine you work for a breakfast cereal company that makes prepared products that are served cold. Your company wants to introduce a new hot breakfast cereal that would require some minimal preparation by the consumer. How would you propose forecasting initial...
Objective In this assignment, you will examine and apply storytelling to motion content. You will create a storyboard for a 30-second commercial based on a professional brand. This is a big project that requires a lot of conceptual work — don’t wait...
In this assignment, you will explore ways to combine aesthetics and content to create powerful social media stories. We will analyze examples of effective social media storytelling and you will craft your very own social media storyboard. By the end of this...
2. Review the following content: 16 Types of Camera Shots The 16 Types of Camera Shots & Angles (Video Guide) How to Storyboard a TV Commercial will walk you through how to structure a commercial The Importance of Aesthetic Imagery for Commercial Work —...
Paper 4: Promotional Marketing For this fourth assignment, continue to build off your last three papers. Please provide at least a 500-word Marketing Plan for your promotional strategy. Based on your first three papers, determine how...
You’ve been randomly assigned a commercial with a hidden meaning to watch. You will need to watch the videos (as often as needed) and then answer the following questions below. For this assignment, you will also need to find another YouTube-based...
Evaluate the motivations of organizations such as Apple to initiate a facilities location or relocation project? In your response, ensure to use resources to evaluate the stakeholders and pros and cons of domestic vs. international...
Transportation is required to move both work in process and finished goods. Discuss the considerations required when planning for transportation. Research two organizations and provide examples on the types of transportation and logistics methods...
Compare your favorite brick-and-mortar department store to a similar online retailer. How does each leverage its value chain to achieve its goals? Discuss the advantages each offers over the other and describe the benefits each provides to you as a...
Your family runs a specialty ice cream parlor, Scoops. You manufacture your own ice cream in small batches and sell it only in pint-sized containers. After someone not affiliated with the company sent six pints of your ice cream to a popular talk-show host,...
This assignment aims to evaluate and compare OSCM software packages from different companies by examining their capabilities and limitations. The goal is to provide a comprehensive business report with detailed analysis and recommendations, which will...
The key to marketing excellence is a sense of continual improvement, and as such, marketers must be constantly researching the rapidly emerging global marketplace and adjusting and adapting strategies to meet these requirements. When answering the questions...