Describe the three innovation strategies that managers implement for changing
products and technologies. (5 points)
2.
Summarize the organization development (OD) stages of unfreezing, changing, and
refreezing, and define large-group interventions. (5 points)
3.
Identify some reasons people frequently resist change. (5 points)
4.
Why do you think research has shown that idea champions are so essential to the
initiation of change? Could they be equally important for implementation? (5 points)
5.
You are a manager, and you believe the expense reimbursement system for salespeople
is far too slow, taking weeks instead of days. How would you go about convincing other
managers that this problem needs to be addressed? (5 points)