• From Business Ethics: Ethical Decision Making and Cases, read “Case 11: Zappos: Taking Steps toward Maximizing Stakeholder Satisfaction.”
Instructions
Write a 4 paper in which you:
• Analyze the manner in which Zappos’s leadership has fostered a culture of ethics in the company.
o Suggest two actions that other companies can take in order to mimic this culture.
• Determine the major impacts that Zappos’s leadership and ethical practices philosophy have had on its stakeholders.
• Examine three of the ethical challenges that Zappos faces. Recommend three actions that Zappos’s leadership should take in order to address these ethical challenges.
• Evaluate the effectiveness of the core values in relation to developing a culture of ethics.
o Determine the manner in which the core values support the stakeholder’s perspective.
• Analyze the major ethical challenges that Zappos has faced.
o Determine whether or not you would have resolved these challenges differently than Zappos’s management.
o Provide a rationale for your response.
