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opinion brief

Order Instructions

Imagine that you have been hired as a consultant to investigate the social responsibility of two companies, TOMS Shoes and The Body Shop. Your manager finds both of these companies to be inspirational. She would like the SNHU Pet Supply Company to become more socially conscious and has asked you to investigate what Toms and The Body Shop are doing. You are responsible for researching how their socially responsible practices impact both the companies and their customers. Your manager would like you to make some suggestions about how the SNHU Pet Supply Company can become more socially responsible and make ethical decisions.

 

Prompt

You will create an opinion brief about the two companies and suggest a social change for your company. Be sure to use evidence from the course (such as the definition of social responsibility found in your readings) to support your response and suggestions.

 

Specifically, you must address the following rubric criteria:

 

Socially Responsible Efforts: Describe each company’s efforts to promote ethical and social good.

Benefits: Describe the organizational benefits from adopting socially conscious policies.

Socially Responsible Policy: Suggest one socially responsible policy that the SNHU Pet Supply Company could put into place, and explain how this would benefit the company and its consumers.

Guidelines for Submission

Submit your brief as a one-page Word document using 12-point Times New Roman, one-inch margins, and double spacing. Sources should be cited according to APA style.

 

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