SPT 200 Module Four PowerPoint Presentation Guidelines and Rubric
Overview
The four Ps (product, place, promotion, and price) are a critical foundation of marketing within the field of sports business. In this presentation, you will have the opportunity to apply what you have learned about the four Ps to Nike’s business.
Prompt
After reading Nike Inc. Marketing Mix (4Ps/Product, Place, Promotion, Price)—An Analysis, found in the module resources, create a PowerPoint presentation. Create at least one slide for each of the following:
Identify areas of success in relation to the four Ps, using specific details to support your thinking.
Identify areas of improvement in relation to the four Ps using specific details to support your thinking.
Summarize the application of what you learned into a chosen field of sport business using support from the article and personal experiences.
Note: For help in preparing your PowerPoint presentation, refer to PowerPoint Office 365 (2019) in the module resources. From there, you can select which tutorial is right for you based on your knowledge and software requirements.
What to Submit
Your PowerPoint presentation should be 3 to 4 slides in length, and any sources should be cited in APA format.
Module Four PowerPoint Presentation Rubric
Criteria Exemplary (100%) Proficient (85%) Needs Improvement (55%) Not Evident (0%) Value
Areas of Success Meets “Proficient,” and the explanation is substantiated with scholarly evidence Accurately identifies areas of success in relation to the four Ps using specific details to support thinking Identifies areas of success in relation to the four Ps, but response is inaccurate and/or lacks specific details to support thinking Does not identify areas of success 30
Areas for Improvement Meets “Proficient,” and the explanation is substantiated with scholarly evidence Accurately identifies areas for improvement in relation to the four Ps using specific details to support thinking Identifies areas for improvement in relation to the four Ps, but response is inaccurate and/or lacks specific details to support thinking Does not identify areas for improvement 30
Application Meets “Proficient,” and the summary is substantiated with scholarly evidence Summarizes application of learned material into a chosen field of sport business using support from the article and personal experiences Summarizes application of learned material into a chosen field of sport business, but summary lacks details to support thinking Does not summarize application of learned material into a chosen field of sports business 30
Articulation of Response Submission is free of errors related to citations, grammar, spelling, syntax, and organization and is presented in a professional and easy-to-read format Submission has no major errors related to citations, grammar, spelling, syntax, or organization Submission has major errors related to citations, grammar, spelling, syntax, or organization that negatively impact readability and articulation of main ideas Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas 10
Total: 100%