Chat with us, powered by LiveChat The Coca-Cola CSR Issue Coca-Cola started it business in 1886 in Atlanta, Georgia. Dr. John Stith Pemberton was a local pharmacist who made the syrup that was teamed with soda water and s | WriteDen

The Coca-Cola CSR Issue Coca-Cola started it business in 1886 in Atlanta, Georgia. Dr. John Stith Pemberton was a local pharmacist who made the syrup that was teamed with soda water and s

 In 750-1,000 words 

TOPIC: The Coca-Cola CSR Issue

Coca-Cola started it business in 1886 in Atlanta, Georgia. Dr. John Stith Pemberton was a local pharmacist who made the syrup that was teamed with soda water and sold at a local pharmacy.

By 1920 the company started expanding internationally. They first sold their products in Canada and the Caribbean, then moved into Asia, Europe, South America, and the Soviet Union. In 2005 it was pronounced the largest manufacturer and distributor or non-alcoholic beverages in the world.

In 2007 they launched a CSR campaign called "Live Positively." The campaign established seven core areas where the company sets itself measurable goals to improve the business’s
sustainability practices. The core areas are: beverage benefits, active healthy living, the community, energy and climate, sustainable packaging, water stewardship, and the workplace. They also formed a partnership with the World Wildlife Fund (WWF) and became a member of the CEO Water Mandate. Water became the company’s more important concerns.

Every year Coca-Cola publishes a report called ‘The Coca-Cola Company Annual
Report’ that comprises the company’s activities in that year. The reports describe their initiatives in water preservation and community development. Since 2011 they also publish a report every 2 years called ‘The Coca-Cola Company Sustainability Review’ that are verified by a third party, the FIRA Sustainability Ltd which gives Coca-Cola moderate reliability of the information too.

Against these efforts, Coca-Cola had several conflicts and veracity of their efforts were questioned. In 2003 the Indian NGO Centre for Science and Environment (CSE) published a report that provided evidence of the presence of pesticides in a sample of a dozen Coca-Cola and PepsiCo beverages sold in India. The a level of pesticides found was exceeding European standards. The report gained large publicity and media attention.

The Indian government started an investigation as well and carried out their own tests. The tests did show pesticides in the water, however the amount did not fail European standards. Therefore the conclusion was, that Coca-Cola did not violate any national laws.

Coca-Cola denied the accusations as well as accusations related to having over-exploited and polluted water resources.

In 750-1,000 words respond to the following:

How might Coca-Cola's CSR efforts affect its reputation and bottom line?

What are the key issues that Coca-Cola is facing by deciding to deny the allegations?

Describe whether Coca-Cola violated any of the NCA Credo policies? Provide examples.

How should have Coca-Cola use strategic communication to effectively deal with the problem?

Use three to five scholarly resources to support your explanations.

Prepare this assignment according to the guidelines found in the APA Style Guide. 

STATISTICS PRACTICE QUIZ 3

Question 1

A telecommunications company asserts that, according to a study they conducted, patients who have access to more cable channels during recovery from surgery are discharged sooner than those who receive only basic cable in their hospital rooms. Which of the following demonstrates clinical significance of the study?

Patients with more cable channels were discharged an average of one-half day sooner than those with fewer channels

The study used a sample size of 12

Patients with fewer cable channels requested additional nursing support an average of 3 times more during their recovery.

Patients with more cable channels tended to prefer nature and arts channels over history or news and current affairs channels

 

Question 2

After completing the power analysis, the researchers determine they need a sample size of 400 to have adequate power in their study. After enrolling subjects, they have a lower response rate than anticipated and they only enroll 320. Inadequate enrollment may increase the risk of:

A type II error

Systematic bias

A type I error

Statistical significance

 

Question 3

Researchers study the relationship between interpersonal violence and health in college age women. The researchers examined the average score on a psychological distress scale and compared the score for abused versus non-abused women. If the researchers report a statistically significant difference and are  incorrect about this conclusion what type of error could it be?

A type I error

A type II error

A clinical error

An error of omission

 

Question 4

Researchers studied the relationship between Vitamin B12 consumption and hair growth and report a p value of 0.56. The study was a pilot study with an alpha of 0.10. You know this means:

There is no statistically significant relationship between Vitamin B12 consumption and hair growth.

Vitamin B12 consumption is association with a 56% increase in hair growth.

The sample size was too small and a type I error was made

There is a statistically significant relationship between Vitamin B12 consumption and hair growth.

 

Question 5

Researchers study the relationship between interpersonal violence and health in college age women. They selected an alpha of 0.05. The researchers examined the average score on a psychological distress scale and compared the score for abused versus non-abused women. A p value of 0.016 is reported. Based on this information, you know:

There is a statistically significant difference in the average psychological distress score

This is a clinically significant result

There is no significant difference in the average psychological distress score.

In this study women who were abused were statistically more likely to report psychological distress.

 

Question 6

A study reports that administering vancomycin incorrectly is associated with red man syndrome. You know this means:

The p value is less than alpha

A type I error was made in administering the medication

The p value was larger than the alpha

The null hypothesis was accepted

 

Question 7

The probability of rejecting the null hypothesis given that it is true describes the: 

Alpha level

Sample size

Power

Effect size

 

Question 8

What does a  Z-score of 2.5 indicate?

The observation is 2.5 standard deviations above the mean.

The p-value is closer to 0 than 1

The test results do not conform to a normal distribution.

The alpha level is 0.025

 

Question 9

How is the actual effect size in a population usually determined?

It must be estimated based on the best literature available.

Multiply the projected effect size by the standard deviation in the control group

Divide the difference between the mean in the experimental group and the mean in the control group by the standard deviation of the experimental group

It is estimated based on the anticipated effect size relative to power.

 

Question 101 pts

What is the purpose of hypothesis testing?

It determines whether a hypothesis is true

It helps the researcher to develop a null hypothesis

It helps rule out an alternative hypothesis

It determines whether a hypothesis is clinically significant

 

Question 11

You know the following is true when conducting a hypothesis test

You should determine your significance level or alpha before conducting your statistical test.

Your significance level is higher when your p value is higher.

Your decision is an error if the p value is greater than alpha

When you conduct your statistical analysis, you should adjust your significance level to ensure you achieve statistical significance.

 

Question 12

A study reports that synthetic marijuana use is associated with altered mental status and tachycardia. You know this means:

There was adequate power to detect a difference

There was an inadequate sample size

A type I error occurred

A type II error occurred

 

Question 131 pts

Why would a researcher choose a large sample size?

The anticipated effect size is small

The beta is large

The anticipated budget is large

The alpha is small

 

Question 141 pts

The researcher examines the relationship between hours of sleep and average test scores and reports an r=0.56, p=0.02. You know this means:

All of the answers are correct

There is a statistically significant correlation between sleep and test scores

There is a strong positive relationship between the variables

As hours of sleep increase average test scores do as well

 

Question 15

A study examines the relationship between total years of educational preparation and total score on a cultural competency exam among a group of 987 randomly selected nurses at your hospital. What test would be appropriate to determine if there is an association?

Pearson's correlation

Independent t test

Dependent t test

ANOVA

STATISTICS PRACTICE QUIZ 4

Question 1

Inferential statistics involves a process of applying probabilities to:

Variables

Percentiles

Outcomes

Relative frequencies

 

Question 2

A researcher wants to examine the relationship between age in years and the engagement score (0-100) for 700 nurses enrolled in an online degree program. What test would you recommend she utilize?

Pearson's Correlation Coefficient

T test for independent groups

Logistical regression

ANOVA

 

Question 3

You have five groups using different exercise techniques and you want to compare the average number of pounds lost. What statistical test would be appropriate?

ANOVA

T test

Pearson's Correlation Coeffficient

Chi-square

 

Question 4

Which of the following assumptions is most important when using ANOVA?

The dependent variable must be at the interval or ratio level

Samples must be dependent

The sample must have normal distribution

There must be homogeneity of variance

 

Question 5

1. A researcher wants to compare the mean engagement score for nurses enrolled in 3 different online degree programs (DNP/MSN/ BSN). What test would you recommend he/she utilize?

ANOVA

T test for independent groups

Logistic regression

Pearson's Correlation Coefficient

Question 61 pts

You are trying to determine if there is a significant difference in the mean Glasgow coma scale score for patients who are seen with a head injury during the day, evening and night shifts in your emergency room. Your ANOVA results have an F value of 22.33 and a p value of <0.01. You know this means:

There is a significant difference in the mean Glasgow coma scale score for patients seen with a head injury on the three different shifts.

There is NOT significant difference in the mean Glasgow coma scale score for patients seen with a head injury on the three different shifts

A type I error was made.

A Type II error was made

 

Question 7

You are trying to determine if there is a significant difference in the mean age between patients who have developed a nosocomial infection in your hospital (N=312) and those who have not (N=4,673). What would be an appropriate test to use?

T test for independent groups

T test for dependent groups

Chi-square

Pearsons's Correlation Coefficient

 

Question 8

You have measured the performance of 10 participants in a memory test before and after they underwent a new computerized teaching method to improve memory. In order to determine if the computer training improved their memory performance, which type of test can you use?

Dependent t test

Independent t test

Levene's test

Probability test

 

Question 9

A researcher wishes to determine if there is a difference in the average flexibility test score for female athletes and the average flexibility test score for their best friends. An appropriate test to utilize would be:

T test for dependent groups

T test for independent groups

Chi-square

ANOVA

 

Question 101 pts

For which of the following variables is a Student t test appropriate?

Temperature

City of residence

Hair color

Grade of severity (1-5)

 

Question 111 pts

A study with 890 subjects examines shift worked (day/night) and back injuries (yes/no). An appropriate test to use would be:

Chi-square

Independent t test

ANOVA

T test for dependent groups

 

Question 121 pts

A study examines the relationship between being a registered nurse (yes/no) and passing a cultural competency exam (yes/no) among a group of 987 randomly selected employees at your hospital. What test would be appropriate to determine if there is an association?

Chi-square

Independent t test

Pearson's correlation

McNemar's test

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